Over 20 years ago we founded a company built on a simple formula: performance and quality.
Over 20 years ago we founded a company built on a simple formula: performance and quality. Performance means constant innovation to achieve the right actions for the job. Decades of first hand knowledge and input from knowledgeable fishermen, from top Pros to local guides, means every rod is fine tuned for the job at hand whether it’s the new LowRider 10XD crankbait rod, pitching a jig, or working a tout tail. Quality starts with the finest components and materials in the world: American-made aviation grade carbon fiber and Fuji guides and reel seats. But quality doesn’t stop with components. Experience and craftsmanship counts. Our American-made rods are built by the same craftsmen who developed some of our early proprietary blank designs when Falcon started in 1990.
This year we are proud to recognize Jason Christie’s achievements with a new signature line of rods. Being from nearby Park Hill, OK, we have known and supported Jason from the beginning of his career. We’ve always known him to be a great guy and fishermen but his recent success was truly remarkable--a BASS Elite win in his rookie season, 7th in the Classic, two FLW wins and three more top tens.
While staying true to our roots, we’re building for the future.
We appreciate your support. See you on the water!